Wednesday, April 26, 2006

Sizing of Low Rise Ladies Jeans


The popularity of low rise ladies jeans gives a good alternative to ladies who love jeans but want to be more sexy in presenting her good body shape and slim waist. However, it could be a headache to online fashion sellers. As different jeans manufacturers give their own sizing chart for low rise jeans based on the actural design of jeans, there are no common standards in the sizing of low rise jeans. Fashion designers tend to design their own low rise jeans at different waist level. Some may want them to be dressed near the bottom or some would like to be at higher waist levels. To correctly present the size of low rise jeans become a highly difficult task for online jeans sellers. In order to sell low rise jeans which we thought to be an excellent match with our selling tops, we have developed a detailed measurement chart with illustrations to present the actual measurements of the jeans on sale. Customers are suggested to compare the actual measurements presented with their own best fit low rise jeans such that they can be more clear in the idea whether the jeans will fit them or not. However, the measurements generally may vary a bit and the method still needs some common senses of the buyer to approximate the fitness. Anyway, this method has proved to be effective and we have successfully sold some beautiful low rise jeans to some ladies and they love their jeans a lot! Fantastic!

Sunday, April 16, 2006

Sizing of Fashion Clothes


Sizing is one of the difficulties for selling fashion clothes online. As various countries adopt different sizing system for their people, it is very difficult to communicate effectively with customers in sizing. The LARGE size in asian countries may be equivalent to the MEDIUM or SMALL size in western countries. Even the sizes stated by different brands may also varies a bit due to different design and manufacturing requirements. Therefore we have developed our own measuring system by measuring the actual lengths of various parts of clothes and stated these information clearly with illustrations in our clothes listings. By comparing the measurements stated with their own well fitted clothes, customers can clearly know whether the clothes will fit them or not. This method has been proved to be effective for most of the time but there are still some discrepencies happend on and off as some of the customers may not have actually done the comparison. Therefore, a unified sizing system will be very useful and helpful for the developement of garment industry selling online. To make this happen, the governments of different countries should work more closely to tackle the trading barrier problems between countries such that people all around the world can enjoy the best design and fitted clothes in the world.

Sunday, April 09, 2006

Key Designer Behind Fashion Brands


When we watch fashion shows, we are impressed by the fantastic designs offered by each fashion brand. These fashionable clothes have been powered by the chief designers who give the soul to them with colors, fabrics and designs. Just wonder whether people know the key designer behind each brand. If not, below is a useful list for some of the famous brands :

Brand Key Designer
Louis Vuitton Marc Jacobs
Channel/Fendi Karl Lagerfeld
Gucci Frida Giannini
Dior John Galliano
Prada Miuccia Prada
Hermes Jean-Paul Gaultier
Balenciaga Nicolas Ghesquiere
YSL Stefano Pilati
Celine Ivana Omazic
Loewe Jose Enrique Ona Selfa
Givenchy Riccardo Tisci
Lanvin Alber Elbaz